by Catiana Saillant | Apr 17, 2019 | Hip Hop
Beyoncé is once again proving why she’s the Queen Bey with her new Netflix documentary “Homecoming: A Film By Beyoncè.” After taking over Coachella last year with her epic and historic set she’s now showing the world just how she did it. In the two hour and 20-minute...
by Catiana Saillant | Apr 16, 2019 | Hip Hop
There is a lot of money to be made in beauty, and right now a lot of it is being made by male executives. Moj Mahdara wants to change that. The C.E.O. of Beautycon, which holds semiannual festival-like trade shows, recently raised $20 million in funding and has begun...
by Catiana Saillant | Apr 12, 2019 | Hip Hop
For brands and artist that want to establish a reliable online presence, you have a choice to make when it comes to your marketing. What strategies will you use to connect with your audience? When it comes to marketing philosophies, there are two that represent the...
by Catiana Saillant | Apr 9, 2019 | Hip Hop
There are big changes coming to the land of digital marketing. These changes will most definitely exacerbate the current struggles that many businesses are facing. Competition is fierce and frustration levels are at an all time high. As an agency, we’re...
by Catiana Saillant | Apr 3, 2019 | Business, Hip Hop
While social media platforms offer artists a convenient method for contacting and advertising to fans, these sites also provide valuable marketing info behind the scenes on the demographics of visitors and other helpful data-driven insights. Introduction Since the...
by Catiana Saillant | Mar 28, 2019 | Hip Hop
Drake has joined a bevy of Silicon Valley investors including Strauss Zelnick, Comcast, Macro Ventures, Canaan, RRE, Courtside and Marissa Mayer to fund Players’ Lounge, an eSports startup looking to pit gamers against each other in their favorite titles with some...
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